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How to Move Minds and Influence People

If you are running a project, leading a team or trying to win a contract, think about the people you need to influence. What if you could get behind their scepticism or defences? What if they could see the world from your vantage, and enjoy the view? What if they could see just what was possible?

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If you are running a project, leading a team or trying to win a contract, think about the people you need to influence. What if you could get behind their scepticism or defences? What if they could see the world from your vantage, and enjoy the view? What if they could see just what was possible?

 

This book has a simple aim: to help you influence people by firing their imaginations. Don't argue with them. Don't proposition them. Let a well-chosen story or stories smuggle in what you need them to know.

 

You don't need special skills or silky smooth voice. You just need to take a few practical steps and soon the unlikeliest of people will be eating out of your hand. Inside you will discover:

 

  • * Ideas and tools to help you influence others in your working life
  • * Hoe to craft a story for an audience and their needs
  • * How to understand and tell your own story

 

As Tom Peters says: He who has the best story takes home all the marbles.

 

NU AFGEPRIJST: van 22,95€ >>> voor 7,95€

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How to Move Minds and Influence People

How to Move Minds and Influence People

If you are running a project, leading a team or trying to win a contract, think about the people you need to influence. What if you could get behind their scepticism or defences? What if they could see the world from your vantage, and enjoy the view? What if they could see just what was possible?

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